Who would have thought that audio compact disk players would have been considered antique technology in today’s world? Well, the iPhone may be next at entering into the antique line-up. With numerous competitors, it’s important to identify what Apple does right in the concepts of marketing, but it’s also important to understand Apple’s flaws. This case analysis was done for a marketing class in attempts to classify a product and give an opinionated determination on how Apple could increase revenue using the iPhone. My credentials are that I hold an Associates of Business Management Technology, and I also am a Senior in an Undergraduate program to receive a Bachelor’s Of Business Administration. ungekürzt. Language: English. Narrator: Nathan Yoder. Audio sample: https://samples.audible.de/bk/acx0/024083/bk_acx0_024083_sample.mp3. Digital audiobook in aax.